Small businesses often face an uphill battle when qualifying for traditional loans from banks and credit unions. Stringent requirements, long approval times, and inflexible loan terms can frustrate entrepreneurs—especially those with less-than-perfect credit or inconsistent cash flow. That’s where alternative lenders like Velocity Capital Group step in, offering funding solutions that are often quicker and more accessible.
Velocity Capital Group offers revenue-based financing to help small business owners access working capital quickly without the heavy paperwork and delays of conventional business loans. But just because a funding option is fast doesn’t necessarily mean it’s the right fit. Some companies may find the terms or costs challenging to manage, so it’s essential to understand fully what you’re signing up for.
In this review, we’ll explore how Velocity Capital Group works, including the application process, costs, and pros and cons, to help you decide if it’s right for you. Specifically, we’ll answer these questions and more:
Velocity Capital Group is an alternative funding company based in Cedarhurst, NY. Founded to help small businesses gain faster access to capital, it specializes in revenue-based financing, primarily through merchant cash advances (MCAs). The company has built its business by working closely with clients and brokers to deliver fast and flexible financial solutions, often within 24–48 hours.
Velocity Capital Group promotes professionalism, transparency, and a client-first attitude. They aim to provide capital that helps companies expand, manage operations, and meet short-term funding needs without relying on traditional lending systems.
Velocity Capital Group provides working capital to small businesses by purchasing a percentage of future receivables. Unlike traditional loans with fixed monthly payments, repayment is typically collected as a percentage of daily or weekly revenue. This approach allows payments to fluctuate with your income, helping companies manage cash flow more effectively. The company’s merchant cash advance goes up to $1 million.
The company also has a robust ISO partner program. Independent brokers (or ISOs) can work with Velocity to submit deals and help clients receive funding quickly. Velocity’s systems are designed to support fast underwriting, strong communication, and smooth closings for brokers and their clients.
To qualify for funding from Velocity Capital Group, businesses must meet the following requirements:
Applicants are automatically declined if they meet any of the following conditions:
Velocity Capital Group primarily offers merchant cash advances (MCAs). With an MCA, the funder purchases a fixed amount of your future receivables at a discount in exchange for immediate access to money. Instead of paying interest, you pay a factor rate, which is typically expressed as a decimal (e.g., 1.3). If you’re approved for $50,000 with a 1.3 factor rate, you’ll repay $65,000, regardless of how long it takes. Velocity Capital Group offers a same-day screening and funding process for clients.
This type of funding is generally more expensive than traditional business loans. However, MCAs can be issued quickly and often don’t require strong credit. Velocity uses soft credit pulls, which won’t affect your credit score during the application process. Clients have reported that Velocity Capital Group offers personalized solutions tailored to their financial situations.
The company works with a wide range of industries but has some prohibited sectors, such as firearms, gambling, and adult entertainment. Velocity’s ISO program allows business loan brokers to earn commissions by submitting qualified deals, and the company is known for being supportive and easy to work with from a partner standpoint.
Applying to Velocity Capital Group is quick and easy. Follow these steps to apply:
Visit the Velocity Capital website or speak with a representative. Then, provide basic business and contact information to begin the application.
Applicants must provide the past 3 months of business bank statements. These documents are used to evaluate your business’s cash flow and determine eligibility.
Once your application is reviewed, you’ll receive a funding offer. Ensure you understand the factor rate, payment frequency, and total repayment amount.
If you decide to proceed, you’ll sign the funding agreement electronically. The company is known for quickly closing deals and being transparent about its terms.
Once approved and signed, your business can be funded as quickly as the same day. Funds are typically deposited directly into your business bank account.
After funding, businesses begin repayment via daily or weekly ACH transfers from their bank account. Payment schedules are based on your revenue and agreed terms. Some clients may qualify for early payoff discounts, but Velocity does not typically charge prepayment penalties.
The Velocity Capital team handles ongoing account management. You’ll receive support to manage payments, resolve issues, and potentially renew your funding if additional capital is needed down the line.
Velocity Capital Group is an excellent option for small businesses that need capital quickly and don’t qualify for traditional financing. Its soft credit checks, quick funding process, and low documentation requirements make it accessible to many companies.
Clients often report being impressed by the level of professionalism, supportive team, and straightforward application process. The company has earned a reputation for providing a positive experience and treating clients with integrity and respect.
The most significant drawbacks are cost and eligibility. Since Velocity uses merchant cash advances, the cost of capital can be significantly higher than a traditional loan or line of credit. Businesses that lack consistent revenue or operate in prohibited industries may not qualify.
Some reviews also mention persistent phone calls from brokers or the sales team, and a few clients felt they didn’t fully understand the repayment structure. Like many alternative funders, clear communication is essential to avoid confusion.
Pros
Cons
Yes, Velocity Capital Group is a legitimate company. The Better Business Bureau (BBB) has accredited it with an A+ rating.
They are transparent about its services and provides direct customer support through its website and ISO partners. While they aren’t a traditional lender, they operate legally and ethically as a merchant cash advance provider.
Velocity Capital Group is rated ‘Excellent’ with 4.6 / 5 on Trustpilot. Clients regularly praise the company’s speed, communication, and friendly service. Many small business owners feel like they were treated fairly and had a good experience overall.
Most positive reviews focus on how fast the business was funded, how well the team communicated, and how simple the application process was. Customers reported that Velocity Capital Group has flexible financing options that can relieve business cash flow issues. Customers describe the experience as a “pleasure,” with brokers being “awesome,” “supportive,” and “professional.” Several business owners said they would work with Velocity again, and the staff is quick to share information to help them understand their product.
Some negative reviews mention confusion around repayment terms, lack of transparency, and too many phone calls. A few clients felt they weren’t fully informed about the factor rate or total cost and spent more than they wanted to. In isolated cases, reviewers warned others to protect their information and learn more before accepting a deal.
While Velocity Capital Group has less stringent qualifications, not all small businesses are eligible. Potential reasons for denial include having a FICO score below 500, not having enough revenue, being in a prohibited industry, or having an issue that triggers auto-denial.
If you were declined, the denial letter should explain why, provide guidance on improving your application, and state when you can apply again. If not, or if you need more information, contact Velocity Capital Group directly.
Fortunately, many alternative business lenders are available if Velocity Capital Group doesn’t work for you. Many funders provide merchant cash advances as they are one of the most accessible funding options.
You may also be interested in one of the following small business loans:
Velocity Capital Group is a strong option for small businesses looking for fast access to working capital—especially those that struggle to qualify for bank loans. Their process is quick, their team is supportive, and they are transparent about their offer. However, the cost of funding is higher than many traditional options, and not every business will meet their requirements.
This solution makes the most sense for companies that need funding quickly, understand how MCAs work, and can manage daily or weekly payments. If you’re not sure whether Velocity Capital Group is right for you, it’s smart to compare offers, ask questions, and possibly speak with a financial advisor or attorney before signing any agreement.
Based on the available information, we rate Velocity Capital Group a 3 out of 5. It has excellent reviews and provides funding, but its lack of other products and high costs limit its usefulness.
Disclaimer: The Velocity Capital Group trademark is owned by Velocity Capital Group LLC, and its use herein is for reference purposes only, and it does not indicate sponsorship or endorsement from Velocity Capital Group LLC.
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